Spotlight on the American Society of Interior Design
You might think designing an interior space is easy—like the quick process you see on popular DIY television shows. It’s as simple as playing with fabrics and furnishings, making everything look pretty and put together, right? How hard can it be? Even after your weekend spent binge-watching HGTV or hours spent pinning on Pinterest, you might find that the reality of making design decisions can actually be complex. It’s important to avoid costly rookie mistakes, but is it worth the time and money to hire an expert to help you redo your room or renovate your house?
What is it, exactly, that a professional interior designer will do for you? Chris Socci, communications director of the American Society of Interior Designers (ASID) Georgia, answers, “The value is that not only do you get to work with a designer on choosing what products, color or style suits your project, but the designer also works within your budget.”
Ultimately, a designer can save you money by providing access to a treasure trove of resources and services. They can shop at discounted showrooms that are closed to the public—
a good designer can quickly pinpoint items that offer the best value for your money.
Staying on top of the latest trends and advances in interior design is, of course, critical to a designer’s career. ASID offers its members continuing-education classes all over Atlanta. Whether a designer has been in business for decades or is just beginning to build a clientele, Socci says ASID’s local classes or panel discussions by industry experts at local Atlanta resources, like AmericasMart or Atlanta Decorative Arts Center (ADAC), are very popular as a way to step up their game.
Homeowners who want to learn more about interior design or hope to hire a trustworthy designer can contact their local ASID chapter administrator or visit the ASID website. There, ASID members post personal profiles with a link to their professional project images. With a click of a button, you can search these profiles by specific designer, design style or area of town to choose a designer who will work their magic on your home-renovation project.